Pricing Plans

Coach Catalyst vs True Coach

Both tools are great at delivering workout programs, centralized communication, and viewing client compliance, but each has its own strengths.

Below is a comparison of each software. Here's what you need to know...

QUICK OVERVIEW:
Both Coach Catalyst and True Coach allow you to create workouts and workout programs, send messages, and track client compliance.  They both have apps for clients and can be branded internally for clients.  True Coach offers syncing with MyFitnessPal to track macros and calories along with a real time dashboard with reminders and Coach Catalyst supports a variety of macro trackers including MacrosFirst.  Coach Catalyst is more intuitive for the user, has done-for-you programs that include nutrition and education and is better suited if you are looking to support your clients habits, behavior change, and education.

What are the Strengths of Coach Catalyst vs True Coach?

Easier to Use

Coach Catalyst is extremely easy to use. You have all the tools you need to coach effectively, laid out on a dashboard that is clear, uncluttered, and intuitive to use.

Creating client programs is also very simple. Using the calendar grid or list view, just click on the day you want to add content to and choose from a combination of lessons, habits, messages, or workouts. From the drop-down menu, you can either select from your own content, done-for-you content, or create new content. 

In our experience, TrueCoach is simple to use, yet doesn't allow for customization outside of building workouts. While is it simple to use, there is some trial and error in setting them up since you cannot view it as the client does. 

Habit Coaching and Accountability

TrueCoach does not have a habit based nutrition program. They do offer syncing with MyFitnessPal to track macros and calorie intake.  There is a way to create habits for clients but you have to create and copy without the ability to repeat for a set amount of days.

Habits and accountability are at the very core of Coach Catalyst. You can create programs with single habits, multiple habits, or sequences of habits. Assigning a habit program is easy and Coach Catalyst allows you to make bulk edits at any time. You can also assign bespoke habits to an individual client through their dashboard (journey) or amend content.  

If you want to count macros, TrueCoach would be the better choice.  If it is time to work with clients to change behaviors for long-term change the habits and education Coach Catalyst is a superior choice. 

Add Lessons and Education to Programs

This was the beginning of Coach Catalyst, the ability to deliver programs with lessons and educations to clients.  Giving clients habits is one way to facilitate behavior change, but being able to teach them why they should make those changes is extremely powerful. When they know how to embed habits into their lifestyle and learn how to make those changes sustainable, that is when client see results.

Lessons in Coach Catalyst can contain any information you want - from text and hyperlinks to images and videos. You can use them to share research, blog posts, tips, recipes, motivational quotes...the possibilities are endless. As with all program elements, you can even repeat lessons if you want to help your client to build a specific routine. 

Quick and Flexible Workout Builder

Both platforms have a workout builder to deliver custom workouts to your clients. Both have large libraries of pre-built exercises and the facility to embed your own videos. You can add notes and descriptions to each exercise and you can also build templates on both that you can copy from client to client. When a client completes their workout, they can share feedback and add notes.

An advantage of the Coach Catalyst library is that the provided videos are animations highlighting the muscle groups being used, which is brand-neutral (rather than videos of another coach). 

Audio/Video Messaging and Scheduled Messaging

Both platforms have real-time messaging and the functionality to send emojis, file attachments, images, and gifs. Each has a client app that notifies clients if they have a message to read or need to check-in, and each has a coach app that sends notifications and allows you to reply on the go. Bulk messaging with name fields is also available on both platforms.

Coach Catalyst and TrueCoach have the ability to send audio or video messages, which allows you to give better feedback.

In Coach Catalyst to keep your inbox organized, you can highlight messages that need to be followed up, or mark messages as done. You can schedule messages ahead of time on specific dates on an individual client journey or at specific points within a program.

I've tried several workout builders throughout the last three years and CC is definitely the fastest, easiest, and no BS approach to building out workouts. It's obvious that it's built by trainers and coaches FOR trainers and coaches to use for all types of populations -- from GPP and to elite or age group athletes. Some are robust but make things too complicated and not super intuitive both for the coach and client. Others are too simple to a fault. I think the blocks feature is genius and makes it easy to piece workouts together. I know other applications that have this but it's so complicated. 

Jayme del Rosario,
Lift with Jay

Coach Catalyst in general was a game changer for me. It's so much easier to create programs for clients and communicate than every other tool or platform i used before. The new workout builder is fast and easy to understand and use creating workouts. Thanks for making the work as a coach much easier.

Michael Munch
TFW Heidelberg

I've struggled in the past to give my clients workouts in a quick and easy manner. The workout builder has been super for my low tech skills, and the clients who have done the workouts have enjoyed the way they are shared in the app.


I love that you don't have to be hard core with the workouts and that there are so many exercises to choose from. I can meet my clients where they're at, and even put together a few different workout levels for my groups without having to spend a lot of time doing it. It's so easy to use!

Juli Madacey

Evexia Health and Wellness

As a Certified Strength & Conditioning Coach at a D1 college, I've used almost every software available to program for my athletes. The workout builder in Coach Catalyst is by far the simplest to use and easiest to teach. Now I have one tool for all of our services, from Habit Formation to Nutrition Coaching to Athletic Performance Training, Coach Catalyst does it all!

Chip Mitchell

Fast 3.0 Training Studio


Coach Catalyst

True Coach

Done-For-You Nutrition Programs
Programs for client education, nutrition and habit changes


Coach Catalyst

Large collection of done-for-you nutrition and habit change programs

True Coach

They do not have any done for you programs

Client Education and Behaviour Change
Add educational lessons, information and tips to programs


Coach Catalyst

Large collection of done-for-you nutrition and habit change programs

True Coach

No ability to coach or educate clients through lessons

Customizable Habits
Help your clients to develop they need to progress


Coach Catalyst

Fully customizable habits with icons which can be repeated in any pattern

True Coach

Ability to build habits, but have to copy paste to assign or built each time

Workout Library
A library of pre-built exercises, workouts and programs


Coach Catalyst

Over 1300 exercises with animated videos and done-for-you templates

True Coach

Larger exercise library with videos from Central Athlete

Client Check-Ins and Notifications
Keep your clients accountable 


Coach Catalyst

App notifications for lessons, habits, workouts, check-ins and messages.

True Coach

In-App notifications for workouts, check-ins, and messages

Macro Tracking
Integrates with MyFitnessPal 


Coach Catalyst

Integrates with a variety of macro trackers including MacrosFirst

True Coach

Syncing with MyFitness Pal to track Protein, Fat, Carbs, Fiber, & Calories

Messaging
Ability to message individuals clients and groups through an app


Coach Catalyst

Individual and group, scheduled messages, send audio and video

True Coach

Individual and group, send audio and video

Groups/Communities
Ability to run groups inside the software (rather than relying on Facebook)


Coach Catalyst

Communities feature which allows clients to interact within a group

True Coach

Team option for coaches but no group feature for clients

Branding
Ability to change colors and add your logo with own white-label branded app 


Coach Catalyst

Your brand color theme and logo
Own app included with 250+ Clients

True Coach

Your brand color theme are viewable in the client portal


Tiered Pricing
Pricing based on number of clients


Coach Catalyst

Up to 12 clients costs $39 /month 
Up to 50 clients costs $79 /month 

True Coach

Up to 5 clients costs $25 /month 
Up to 50 clients costs $110 /month 

Integrated Payments
Ability to take payments via the platform


Coach Catalyst

Stripe integration to create products or subscriptions

True Coach

Stripe integration to create products or subscriptions

Features and pricing information correct on September 26, 2023